Practical. Connected. Built to last.
You don’t have a website problem. You have a visibility problem.
Your reputation is built on great work and word of mouth. But the customers who’ve never heard of you are searching right now — and finding someone else. We build the systems that make sure they find you.
Get found →
See the results →
Straight-talking
advice
advice
A small team
that cares
that cares
Focused on
actual results
actual results
4300
GOOGLE — “ROOFTOP BAR READING”
1
2
3
how they find you
GOOGLE SEARCH
↓
AI RECOMMENDS YOU
↓
NEW ENQUIRY
Enquiries this month
38
▲ 48% vs last year
Where from
found, ranked &
booked out
booked out
TRUSTED BY BUSINESSES LIKE YOURS
b3 designersStreamAliveDirector DividendsHoneyshadeSurveyDeck
WHAT WE DO
Everything it takes to get found — and chosen.
Pick the piece you need, or hand us the lot and get back to running your business.
SEO & AI Visibility
Rank on Google and show up when people ask ChatGPT or Perplexity who to use.
Google
ChatGPT
Perplexity
Web Design & Build
Fast, clean sites in WordPress, Webflow or custom — built to turn visitors into enquiries.
WordPress
Webflow
Google & Social Ads
Reach the people already searching, on Google, Meta & LinkedIn — without wasting budget.
Google Ads
Meta
LinkedIn
Content & Newsletters
Blogs and emails that sound like you, build trust, and keep you top of mind between visits.
Substack
Mailchimp
Automation & CRM
HubSpot, Brevo & Klaviyo set up properly, so every lead gets nurtured and none slip through.
HubSpot
Brevo
Klaviyo
Hosting & Maintenance
Domain, hosting & Google Workspace. The quiet, essential upkeep — handled, so you never think about it.
Google Workspace
We solve your three biggest challenges
01
Competitors are winning “your” business
You see lower-quality firms winning the big contracts simply because they were easier to find when the prospect started researching.
02
Without referrals your business and revenue stops
Referrals are great until they aren’t. Without a steady stream of new enquiries, a slow month feels like an existential crisis.
03
Your website is just a digital business card
It looks fine, but it’s passive. It’s a place you send people to, not a tool that brings serious prospects to you.
THE REAL PROBLEM
Most good businesses are invisible online — and when they do get leads, they’re the wrong ones.
Your ideal clients are actively searching for what you offer — but they’re finding someone else. And the leads that do come in often aren’t the right fit: wrong budget, wrong brief, wrong expectations. We fix both.
Invisible on Google
Customers search for what you do every day. Right now, it’s your competitors they find.
Unknown to AI
More people ask ChatGPT and Perplexity for a recommendation. If AI doesn’t know you, you’re not on the list.
Leads that don’t fit
The enquiries that come in are from businesses with the wrong budget or brief — burning your time on conversations that go nowhere.
THE OFFER
We increase your digital visibility so you get more website enquiries.
We operate as your in-house marketing manager, without the overhead. We figure out the website, the content, the SEO, the ads and the strategy so you don’t have to. At the end of the month, we report on the only thing that matters: how many leads you received.
01
Be seen by the right buyers
You appear exactly when a buyer searches for your specific expertise. We don’t chase vanity traffic to pad a report — we capture serious intent through SEO, Google Ads and AI assistants.
02
Turn visitors into enquiries
We turn a passive brochure site into an active enquiry source — pages that answer the buyer’s real questions and get them filling in the form to find out more.
03
Keep improving, month after month
We handle the day-to-day — adjusting bids, refining content and tightening the journey — so your lead flow stays steady as the market shifts.
GOOGLE SEARCH RESULT
ENQUIRY INBOX
HOW WE MAKE YOU FINDABLE
Good visibility isn’t luck.
It’s a system.
each step feeds
the next →
the next →
01
Listen
We learn your business, your customers, and what “found” should actually look like for you.
02
Strengthen
We sharpen what you have — tightening your messaging, fixing the pages that lose people and making sure the right kind of enquiry gets through.
03
Get found
SEO, AI visibility and ads, so the right people actually turn up — and keep turning up.
04
Grow
We keep tuning, writing and tending it — so your visibility compounds, month after month.
RECENT PROJECT
More visibility. More bookings. Better results.
A new site and a proper SEO & ads strategy put Honeyshade ahead of the rooftop bars they’d been losing search to.
+162%organic traffic*
+71%direct bookings*
+48%enquiries from the website*
“We’re now the first result — and the diary’s full.”
* Illustrative figures — swap in the real numbers before launch.
KIND WORDS
Great people. Great results.
Riverforge just get it. They turned our ideas into a site that actually brings the right people in.
Lux Narayan
Founder, StreamAlive
Their grip on SEO and Google Ads made a real difference to our pipeline — and they explain it like humans.
James Smith
Commercial Director, Coastline
Reliable, sharp and refreshingly jargon-free. The kind of team you stop worrying about.
Tina Lyngdoh
COO, Unmetric
Our website finally looks as good as the work we do — and the enquiries followed.
Mark Bithrey
Owner, B3 Designers
TRUSTED BY TEAMS LIKE YOURS
b3
B3 Designers
StreamAlive
Director Dividends
Honeyshade
SurveyDeck
ABOUT RIVERFORGE
Led by Peter Claridge
Peter has spent two decades helping companies grow. After years in B2B software, he now applies the same systematic commercial thinking to professional service firms.
“The firms winning online are not always the best firms. They are often just the easiest to find.”
Connect with Peter on LinkedIn →
