White label WordPress development for agencies.

We build WordPress websites for agencies to sell as their own. You keep the client, the design and the invoice. Our team does the development, to a standard you’re happy to put your name on.

A build tracker for an agency’s client website, showing the designs received, the specification agreed and the staging site ready to review.
An example, with a fictional agency and client.

We build on WordPress and connect it to the tools your clients already use.

  • WordPress
  • Google Analytics
  • Tag Manager
  • Search Console
  • Brevo
  • HubSpot
  • Mailchimp

Sounds familiar?

  • You turn down website projects because nobody on your team builds in WordPress.
  • A freelancer went quiet halfway through a client build.
  • The signed-off design and the finished site don’t quite match.
  • Quotes take a week because you have to find a developer first.
  • Your clients’ sites sit unmaintained, because no one has the time.
  • You’d rather not hand your client to a developer you can’t vouch for.

If two or more ring true, it’s worth a call.

What we do.

Design to WordPress

We build from your Figma or PDF designs and match them closely, including the responsive layouts.

Custom themes and blocks

A theme built around your design, not a bought-in template with your logo on it.

Editing your client can handle

Pages your client can edit without breaking the layout, plus a short guide you can pass on.

Fast, search-ready builds

Clean markup, sensible headings, schema, redirects and speed work, so SEO starts from a good place.

Launch and migration

Staging, content migration, redirects, DNS and go-live checks, with your team or your client’s host.

Care under your name

Updates, backups and small fixes after launch, so you can offer a care plan to every client.

Your name on everything your client sees.

Your client deals with you from first meeting to launch. Our team stays behind the scenes.

Your branding

Staging links, emails, handover documents and training notes carry your agency’s name.

Your client

We don’t contact your client unless you ask us to, and we never pitch them our own services.

Your confidentiality

We sign an NDA before we see a brief, and we don’t list your clients as ours.

Your margin

You get a fixed price from a written specification. You decide what your client pays.

An example handover pack carrying an agency’s name, with a checklist of the files, logins and guides the client receives.
An example handover pack, with a fictional agency and client.

Who we build for.

Different agencies need different things from a WordPress developer.

Creative and brand agencies

Your identity work deserves a build that keeps its type, spacing and motion. We work to your design system and ask before we change anything.

Marketing agencies

Websites, microsites and campaign pages on a timetable that fits your client’s launch dates.

SEO agencies

A technical foundation you can rank on. Site structure, speed, redirects and schema, built to your brief.

Advertising agencies

Landing pages and campaign sites that are quick to change and tracked properly in Analytics and Tag Manager.

PR agencies

Newsrooms, press pages, media downloads and coverage libraries your client can update themselves.

Interior design agencies

Image-led portfolios and project galleries that stay fast with large photography. We know this world from our work with B3 Designers.

How it works.

Brief

You send the designs and the scope. We read everything and come back with questions before we quote.

Quote

A written specification and a fixed price, ready for you to add your margin.

Build

We build on a private staging site and share progress under your branding. You review in rounds.

Hand over

We launch with you or your client’s host, then hand over the code, the logins and a short guide.

We don’t compete with you for the client.

Your clients stay yours. We won’t approach them, and we won’t pitch them our own services. If one of them contacts us directly, we send them back to you.

How we build websites for our own clients

How it’s priced.

White label builds are priced per project from a written specification. Care plans are monthly. We send our agency rate card on request. What affects the price:

  • How many pages and templates the design has
  • Custom functionality such as booking, members areas or integrations
  • Whether we migrate content from an old site
  • How much animation and detail the design needs
  • Whether you want a care plan after launch

Questions.

Something else? Ask us.

What does white label WordPress development mean?

We build the website and you present it as your own work. Your agency keeps the client relationship and sends the invoice. Our team works behind the scenes, and nothing your client sees carries our name.

Will you sign an NDA?

Yes, before we see a brief. We keep your clients, projects and files confidential, and we don’t show your work to anyone else.

Do you speak to our client?

Only if you ask us to. Most agencies prefer to keep every conversation, and some bring us into a call as part of their team. It’s your decision for each project.

Who owns the website and the code?

Your client does, through you. At handover you receive the theme, the plugins we used, the logins and the hosting details.

Can you build from our design files?

Yes, from Figma or flat PDFs. If something in a design won’t work in a browser, we tell you before we build, not after.

How long does a build take?

Most of our builds take 5 to 16 weeks from agreement to launch, depending on the size of the site. We agree the timetable in the quote.

Do you look after the site after launch?

Yes, if you want us to. Our care plan covers updates, backups, security and small changes, and you can offer it to your client under your own name.

A web design agency in Reading, working across the Thames Valley.

We are happy to drive to meet you anywhere within about an hour of Reading. See how we work in your area.

Let’s talk about what you need.

  1. A 30-minute call with Peter Claridge, who leads every project.
  2. A written specification and a fixed price.
  3. A start date that suits you.